Udvikleren ønskede at gøre skandinavisk stil gældende i et boligprojekt til flere millioner dollars i Miami og henvendte sig til det ikoniske danske brand BoConcept for at få hjælp til at skabe en hyggelig atmosfære
En brandhistorie af Sisse Bro | Herning, Danmark | 04.05.22
With its waterfront views from the living room and open, double-height spaces, the Casa Palma project in Miami provided the local BoConcept design team broad scope for interior creativity. When a Norwegian investor placed a brand-new 20-million-dollar villa on the real estate market in Miami, it could have been fitted out with the most exclusive luxury furniture in order to impress buyers, yet he prioritised infusing the house with a Scandinavian atmosphere, above all. Throughout the villa’s different spaces, low-lying furniture was chosen to allow in light and ensure clear sightlines. Corner sofas Hampton and Amsterdam, here in velvety fabrics, communicate elegance as well as comfort.
"Indretningen skulle i den grad vække følelsen af 'hygge' – det var meget vigtigt for kunden'" siger Daniela Contreras, Senior Design Consultant hos BoConcept i Miami, "og med BoConcepts forslag til indretning kunne vi skabe et sted med møbler og accessories, der alle havde den samme smag og fornemmelse." Investoren stødte lidt tilfældigt på BoConcept butikken i Miami, da han var ude at gå en tur. Da han så møblerne og gennemgik mulighederne med vores designteam, blev han hurtigt overbevist om, at det var det helt rigtige match, og han satte os i direkte kontakt med husets arkitekter. "Det er det her brand, jeg vil have," sagde han til dem. BoConcept var dog langt fra ukendt for arkitekterne, Borges + Associates.
In fact, the Imola swivel chair had already been placed in one of the renderings of the project, and most likely, the choice of this piece of Danish design, with its natural curves, clean lines and strong expressions of comfort, had made a lasting impression on the client. ‘We worked closely together with the architects here, as we were dealing with a unique and high-end project, not something we come across every day,’ explains Contreras, ‘These extraordinary volumes had to be given careful attention, making sure that the architectural concept would work together with the interiors.’
With materials such as wood and leather, and soft textiles in brown and grey hues, the house has a hospitable feel. A lot can be expressed with just a few signature pieces – such as the Imola swivel chair and the Cupertino executive desk.
One of the most important priorities was to maintain a sense of open perspectives in relation to the villa's large interior spaces as well as to its relationship with the outside. This was accomplished with deep, low-profile seating, set within simple, airy layouts.
BoConcepts design har til formål at skabe en følelse af kvalitet, varme og karisma, uanset projektets størrelse og omfang, og Villa Palma er et bevis på, at netop det kan lade sig gøre. "Selvom huset endnu ikke havde en ejer, skulle det afspejle en bestemt livsstil og den stemning, der karakteriserer Miami," konkluderer Contreras. "Vi er normalt involverede i projekter af forskellige størrelser, men her fik vi mulighed for at forkæle os selv med det potentiale, som de mange flere kvadratmeter, lyset og udsigten gav tilsagn om, og vi fik mulighed for at opbygge en komplet og omfattende scenografi, der afspejler BoConcepts designfilosofi."