A collaboration between two like-minded businesses has given shape to a new way to selling luxury apartments. In the coveted North-west coastal town of Lytham St Annes in the UK, this new development offers effortless living in an attractive setting, with every interior aspect taken care of too.
Un partenariat réussi est le résultat de plusieurs facteurs. Très souvent, elle peut être retracée à un aspect particulier et important : la compréhension commune.
Les partenaires impliqués partagent-ils les mêmes valeurs et idées de l’intention derrière le projet ?
Pour le développement d’un nouvel appartement dans le nord de l’Angleterre, ce type de synergie de partenaires a conduit à un partenariat fructueux continu avec BoConcept, affirmant une vision partagée de l’objectif et de l’ambition.
The project called Forest Gate, situated in the sought-after area of the Fylde coast, with secluded landscaped surroundings and greenery and a short walk from the seaside. Behind the Forest Gate development is Chandler Homes, led by Michael Davies. Davies has set out to create luxury homes which feel inspirational, innovative, & safe. At Forest Gate, 27 apartments, spread across two buildings, tick all the boxes for people who wish to move into a new home where every detail has been taken into consideration.
To create designer interiors which would match his development, Davies contacted BoConcept. ‘The apartments at Forest Gate are luxurious, sustainable, economical to run. Using the most advanced technology to create luxurious homes is paramount and BoConcept understood that ethos. Their furniture and furnishings enhance and compliment that, turning our vision into reality,’ explains Davies about his choice of partner.
Emma Hurst, Head of Trade & Contract chez BoConcept, a supervisé le projet depuis le début. Avec ses dix ans d’expérience chez BoConcept, Emma comprend l’importance d’encourager des relations solides avec les clients et de maintenir son engagement envers la gestion du temps et la réalisation impeccable des projets.
*« Emma et son équipe ont été professionnelles, courtoises, efficaces et innovantes. Rien n’était trop compliqué et l’installation s’est déroulée sans problème », poursuit Davies.
For future Forest Gate residents, Hurst developed a bespoke furniture packages for residents. Offering various combinations of furniture, perfectly sized and designed for Forest gate, purchasers can take the stress out of moving home with ready-made solutions from BoConcept.
’We needed to create designs that not only inspired their clients to furnish their homes with the best of Danish Design but had to complement the ethos of the development’. Additionally, each home has access to the free design service from BoConcept, to help new residents obtain exactly the home interior they dream of, in a simple and effortless way. BoConcept’s commitment to offering a complete service for both client and end-consumers was a key USP to Chandler homes. In this BoConcept and Chandler Homes, speak the same language, fully understanding the aim of the project and the end consumers needs perfectly.