When soccer star Alejandro Bedoya and his wife, Beatrice, moved to
Philadelphia, they were looking for a way to bring the look and feel of
Danish design into their new home.
They chose BoConcept because it matched the style that they had
envisioned for their home. “The BoConcept furniture brings out the best
in our home because it’s a modern house with clean lines. Our home
mixes industrial materials and metal with wood and a combination of light
colours, which when matched together with BoConcept pieces, gave us
the look we were going for.” Says Alejandro.
As for their favourite pieces in their new home? “Beatrice’s favourite piece
is the green sofa because it reminds her of the green sofa she grew up
with in her parent’s home back in Bergen, Norway. It also reminds her
of the Scandinavian nature, fjords and trees because of the colour. She
just knew we had to get it when she saw it and it adds great colour to our
home.” Says Alejandro.
Designed by Jill Book, BoConcept Philadelphia.