Customise every feature

From designer bed frame to headboard, fabric to finish, Element allows you to create a bed that is tailored to you, your style and your space requirements.

3-step customisation

Simply choose your bed frame, select your preferred headboard style and whether it's mounted to the wall or bed. Finish with a choice of legs and materials. With this intuitive approach, you can create a bedroom that’s beautifully cohesive and completely your own.

Smart storage solutions

Element is designed to help you declutter and stay organised with optional integrated storage. Perfect for modern life, this is a suite of storage beds that delivers on style without sacrificing function.

Redefining Scandinavian design

Whether you're drawn to a minimalist Scandinavian look or a more luxurious metropolitan vibe, Element takes Scandinavian design principles that evoke calm and reimagines them in a customisable way – creating a bedroom that's uniquely tailored to you.

Flexible by design

Element offers flexibility across all budgets, with options that reflect both pared-back minimalism and elevated luxury. With finishes in Natural Oak, Dark Oak, and Ash Grey, plus fabric and leather options to suit a wide range of interiors and lifestyles.