Become our new franchise partner

BoConcept is more than a franchise. As the name suggests, it’s a concept for creating outstanding modern and sophisticated living spaces at an affordable price.  And it is also a certified and established concept, with a unique franchise model.


The first BoConcept brand store was opened in Paris, France, in 1993, and 25 years later there are more than 265 units in 65 countries around the world, specialising in furniture and accessories. They deliver a unique shopping experience that prides itself on exceptional customer service and consultancy expertise.


With 25 years’ experience in the trade, BoConcept is an established and proven franchise model.


BoConcept is expanding, so we are always looking to open new stores across the globe and searching for ambitious franchise partners to join us. 


Some key facts regarding our Brand, Products and Franchise concept:

The BoConcept Brand

• Global brand | 65 countries, 265 brand stores (and expanding!)
• Europe: 149 stores; America: 43 stores; MENA: 10 stores; Asia-Pacific: 63 stores
• Vibrant concept | positive same-store-sales
• 15,000,000 website visitors, 4,000,000 in-store visitors and 125,000 customers per year


Our Products

• Premium quality and design priced in the market sweet spot as affordable luxury
• Collaborations with world renowned designers
• Customizable and functional furniture for every room in the house including outdoor


BoConcept - It's not just furniture it's a Franchise concept

• Partnership of equals with experienced and solid franchisor
• Profitable business model
• Proven and award-winning concept
• Strong support in all business areas - world class toolbox and training
• Superior store opening process
• Quick generating cash flow model